UNLOCK YOUR next level OF INCOME
The fastest way to raise your prices, eliminate sales resistance, and attract high-ticket buyers - without begging them to buy from you.
Apply to Work with Chris
Most business owners think they have a sales problem. In reality, they have a positioning problem. Your audience isn’t saying no because your product isn’t good. They’re saying no because they don’t see it as the only logical next step. Our system changes that.
*If you don’t walk away with a better understanding of what attracts premium buyers and how to sell without resistance, you don’t pay. Simple as that.
✓ Charge more - with zero resistance
Position your offer as the only logical choice.
✓ Attract premium buyers - before the sales call
Shift from chasing leads to having clients pursue you.
✓ Close confidently - without pressure or pushback
Your story will do the selling before you ever pitch.
IF YOU’RE STRUGGLING TO CLOSE HIGH-VALUE CLIENTS, IT’S NOT YOUR PRODUCT - IT’S YOUR POSITIONING.
Premium buyers don’t need more information. They need belief.
You’ve done the work.
You’ve built something great.
So why aren’t people buying?
You can talk about your product until you’re blue in the face, but if buyers don’t believe in it - if they don’t see it as a must-have - you’ll keep hearing crickets, getting ghosted, or discounting just to close.
And no matter how many old-school sales tips you try, the cycle keeps repeating.
Sound familiar?
THAT’S WHERE I COME IN.
Premium buyers don’t need more information. They need belief.
I’m Chris Ford - Story-led Revenue Strategist, Business Coach and creator of the Story to Sales™ system. Over the last 10 years, I’ve helped companies close $28M+ using the same story-driven sales strategy I now teach entrepreneurs like you.
This isn’t about fancy funnels or high-pressure closes. It’s about building belief through messaging that connects, converts, and closes - without you having to chase or convince.
WHAT YOU’LL GET:
✅ A proven system to position your offer as premium and non-negotiable
✅ A messaging framework that creates demand BEFORE the sales call
✅ The ability to charge premium prices without resistance
No sleazy tactics. No convincing.
Just a science-driven system that makes buying from you the only logical next step.
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step 1: The 7-Figure Brand System™
Step 1 Focus: Most offers don’t fail because they’re bad - they fail because they blend in. If buyers don’t see you as the leader, they won’t buy. This week, we fix that. You’ll craft your Signature Founder Story™ to build trust, create a Market Authority Blueprint™ to claim your position, and sharpen your messaging to eliminate hesitation. By the end, your offer won’t just stand out - it’ll be the only choice.
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step 2: The Buyer Belief System™
Step 2 Focus: Buyers don’t buy based on logic. They buy based on belief, identity, and emotion - and right now, their belief isn’t strong enough. In Step 2, you’ll engineer the beliefs that drive high-ticket decisions. You’ll map out the High-Ticket Buyer Psychology Blueprint™, uncover hidden fears and desires, and install the right beliefs in your messaging so objections disappear. By the end of Step 2, buyers won’t just want your offer - they’ll feel like they need it.
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step 3: The Million-Dollar Sales Story Formula™
Step 3 Focus: The best sellers don’t sell. They tell stories that remove doubt, shift perspective, and create demand. In Step 3, you’ll master the 3-Tier Sales Story System™ to position your offer as the only solution. You’ll craft a Vision Story that shows buyers what’s possible, a Customer Success Story that proves your solution works, and an Objection Handling Story that neutralizes resistance before it even arises. By the end of Step 3, you won’t be “convincing” anyone to buy - your sales story will do the heavy lifting for you.
BY THE END, YOU’LL HAVE
✔️ A premium offer people say “yes” to without hesitation
✔️ A sales system that attracts premium buyers BEFORE the call
✔️ A system that turns messaging into money - on repeat
This isn’t another sales script. It’s a strategic shift in how you run your business.
If you’re tired of trying to “convince” people to buy - this is your fix.
Who’s this for?
We don’t work with people who just want to “get better at sales.” It’s for entrepreneurs, consultants, coaches, and founders who want to:
✓ Raise your prices - without resistance
✓ Stop explaining, start positioning - so buyers see you as the obvious choice
✓ Eliminate sales objections - before they even happen
✓ Turn cold leads into high-ticket buyers - without chasing, convincing, or wasting time
If that sounds like what you need, this is for you.
READY TO MAKE YOUR OFFER IMPOSSIBLE TO IGNORE?
If you’re tired of explaining your value, overcoming skepticism, and convincing people to buy - this is for you.
Apply to Work with Chris and start closing premium deals with confidence.
Apply Now
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