How to Craft Messages That Stick

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Most messages fail because they are too complex. The brain is wired to conserve energy, and when faced with complicated information, people tune out. If your message isn’t clear and easy to process, it won’t be remembered - or acted on.

In How to Craft Messages That Stick, you’ll learn how to craft messages that engage and persuade using simple, science-backed techniques.

What You'll Learn:

Why thinking is expensive - and how to make your message easier to process
The "Tuning Out" Effect - how complexity kills engagement
The 4th Grade Rule - why clear, simple language wins every time
The Donald Miller Formula - a proven 3-step framework for compelling messaging
The 5-Step Process to Simplify Any Message - make sure your communication is clear and actionable

Who Should Read This Book?

Sales professionals who want to eliminate confusion and close more deals
Speakers & leaders who need to be memorable and engaging
Entrepreneurs & business owners who want to improve their marketing
Anyone who wants to communicate more effectively in work and life

If you've ever struggled to explain what you do - or watched people lose interest as you talk - this book will show you how to simplify your message and make people listen.

Clear communication wins. Get your copy today.

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Most messages fail because they are too complex. The brain is wired to conserve energy, and when faced with complicated information, people tune out. If your message isn’t clear and easy to process, it won’t be remembered - or acted on.

In How to Craft Messages That Stick, you’ll learn how to craft messages that engage and persuade using simple, science-backed techniques.

What You'll Learn:

Why thinking is expensive - and how to make your message easier to process
The "Tuning Out" Effect - how complexity kills engagement
The 4th Grade Rule - why clear, simple language wins every time
The Donald Miller Formula - a proven 3-step framework for compelling messaging
The 5-Step Process to Simplify Any Message - make sure your communication is clear and actionable

Who Should Read This Book?

Sales professionals who want to eliminate confusion and close more deals
Speakers & leaders who need to be memorable and engaging
Entrepreneurs & business owners who want to improve their marketing
Anyone who wants to communicate more effectively in work and life

If you've ever struggled to explain what you do - or watched people lose interest as you talk - this book will show you how to simplify your message and make people listen.

Clear communication wins. Get your copy today.

Most messages fail because they are too complex. The brain is wired to conserve energy, and when faced with complicated information, people tune out. If your message isn’t clear and easy to process, it won’t be remembered - or acted on.

In How to Craft Messages That Stick, you’ll learn how to craft messages that engage and persuade using simple, science-backed techniques.

What You'll Learn:

Why thinking is expensive - and how to make your message easier to process
The "Tuning Out" Effect - how complexity kills engagement
The 4th Grade Rule - why clear, simple language wins every time
The Donald Miller Formula - a proven 3-step framework for compelling messaging
The 5-Step Process to Simplify Any Message - make sure your communication is clear and actionable

Who Should Read This Book?

Sales professionals who want to eliminate confusion and close more deals
Speakers & leaders who need to be memorable and engaging
Entrepreneurs & business owners who want to improve their marketing
Anyone who wants to communicate more effectively in work and life

If you've ever struggled to explain what you do - or watched people lose interest as you talk - this book will show you how to simplify your message and make people listen.

Clear communication wins. Get your copy today.